Evaluation Question Four and Five Script

4. Who would be the audience for your media product?
"The audience for our media product would be 15-30 year olds. As a group we decided that our certificate would be a 15 because of the strong language. Also looking back at my research questionnaire, 53% of people surveyed said they mostly watch 15 rated films.
My teacher Mr Mounsey brought up an interesting perspective, that though he would rather watch an 18, most films are rated 15 otherwise they wont sell enough tickets. Despite the strong language, our film wouldn't include any sexually explicit or pornographic content so it wouldn't need to be rated an 18. Therefore, our audience would be 15-30 year olds because a lot of people in that age bracket like gore and horror which may be included in our film."

5. How did you attract/address your audience?
"Our cast includes teenagers which makes the characters more relatable to the target audience we are looking at. Also, the film opening starts in the middle of the action so after, it goes back to what happened before and how it led to this situation. This left a lot of the audience discombobulated. In the showcase we received a lot of feedback of people being confused about what was happening but this is what we were aiming for. We were aiming to throw them off so that they would want to continue watching the film to find out exactly what happens next.
Also, the teenage generation nowadays tends to like the aesthetic of things. We really wanted to home in on the establishing shots and make them the best quality we could so attract this audience."